Privacy Policy

Effective Date: April 30, 2025

This Privacy Policy explains how woodshapers.pk (referred to as the “Site”, “Wood Shapers”, or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from our Site.

COLLECTING PERSONAL INFORMATION

When you browse our Site, we collect specific information about your device, how you interact with the Site, and the necessary details to process your purchases. We may also collect additional information if you contact us for customer support.
“Personal Information” refers to any data that can be used to identify you.

Device Information

  • Examples Collected: Browser version, IP address, time zone, cookie data, pages/products viewed, search queries, and interactions with the Site.
  • Purpose: To ensure our Site functions properly and to improve user experience through analytics.
  • Source: Automatically collected via cookies, log files, web beacons, tags, or pixels (including Facebook and Google pixels).
  • Disclosure: This data may be shared with our advertising and analytics partners (e.g., Google, Facebook) to improve performance and personalization.

Order Information

  • Examples Collected: Name, billing/shipping address, payment details (last 4 digits of card), email address, phone number.
  • Purpose: To fulfill orders, process payments, arrange shipping, issue invoices, prevent fraud, and communicate with you. We may also use this information to send promotional messages based on your preferences.
  • Source: Directly provided by you.
  • Disclosure: Shared only with our payment gateway and delivery partners when required to complete your order (e.g., MCB Payment Gateway, courier services).

Customer Support Information

  • Examples Collected: Address changes, WhatsApp number, social media handles, or other communication details.
  • Purpose: To provide effective and timely customer support.
  • Source: Provided directly by you.

MINORS

Our Site is not intended for individuals under 18 years of age. We do not knowingly collect personal data from children. If you believe your child has shared personal information with us, please contact us immediately to request its removal.

SHARING PERSONAL INFORMATION

We may share your information with trusted third-party service providers only when necessary to operate our Site and fulfill your orders.
These may include:

  • Payment gateways
  • Shipping and logistics partners
  • Customer support tools

We may also share your data to comply with legal obligations, such as responding to court orders or other lawful requests.

BEHAVIORAL ADVERTISING

We may use your Personal Information for targeted advertising through the following platforms:

  • Google Analytics: To understand customer behavior and improve our services.
    Learn more: Google Privacy Policy | Opt out: Google Analytics Opt-Out
  • Facebook Pixel: To track ad performance and optimize our marketing efforts.

You can manage or opt out of targeted advertising through:

  • Facebook Ads Settings
  • Google Ads Settings
  • Digital Advertising Alliance Opt-Out

USING PERSONAL INFORMATION

We use your personal information to:

  • Process and deliver your furniture orders
  • Manage payments and shipping
  • Communicate product updates, promotions, or custom order inquiries

LAWFUL BASIS (For EEA Residents)

If you are located in the European Economic Area (EEA), we process your personal information based on:

  • Your consent
  • Fulfillment of contracts (e.g., your purchase)
  • Legal compliance
  • Our legitimate business interests (without overriding your rights)

DATA RETENTION

We retain your personal information for our records unless and until you request its deletion. You can contact us anytime to update or delete your data (see “Your Rights” below).

AUTOMATED DECISION-MAKING

We do not make any legally significant decisions using fully automated systems. However, we may use basic fraud prevention tools to ensure safe transactions.

YOUR RIGHTS

You have the right to:

  • Opt out of marketing communications at any time
  • Request access to or deletion of your personal information
  • Contact us for privacy-related concerns via:

📧 Email: info@woodshapers.pk
📞 Phone: +92 3321129999